Assad Dhunna

Asad Dhunna

Founder, The Unmistakables

Asad is the Founder of The Unmistakables - an independent, strategic, marketing communications consultancy that helps leaders understand minorities. The mission is to make organisations and campaigns more representative of modern society.

Asad previously led accounts and teams such as Expedia, Freeview, Microsoft, HSBC and Netflix at FleishmanHillard and latterly at Weber Shandwick. He was also Business Development Director at leading travel technology start-up, Triptease, which he helped grow from 8 to 60 people in 18 months.

In his spare time, Asad volunteers as the Director of Communications for Pride in London where he leads a team of 25 people who help deliver London’s third largest one day event and one of the biggest Pride events in the world. In 2017 he was named one of PR Week’s 30 under 30 rising stars and in 2018 he was named an influential LGBT+ icon and trailblazer by The Dots.