Ari Seth Cohen

Ari Seth Cohen

Creator, Advanced Style

Ari Seth Cohen is the creator of Advanced Style, a project devoted "to capturing the sartorial savvy of the senior set." He says, "I feature people who live full creative lives. They live life to the fullest, age gracefully and continue to grow and challenge themselves."

Ari has a longtime interest in clothing and style and a lifelong affinity for his elders. When he was growing up, his late grandmother Bluma (a librarian) was his best friend; her "energy and attitude towards life" continue to inspire him. As a result, he couldn't help but question the absence of mature faces in the lifestyle and fashion media. "I noticed a lack of older people in fashion campaigns and street style sites," he says. "I wanted to show that you can be stylish, creative and vital at any age."

At 37, Ari is far from being eligible for a featured spot in Advanced Style. Still, he does have a decade's worth of professional accomplishments. His first book published in 2012 has sold over 170,000 copies worldwide and was quickly followed up by a Coloring Book on the same subject and a second coffee table book Advanced Style Older and Wiser in 2016. In addition to developing a blog that's been touted by the New York Times, the New Yorker, Vogue, and Forbes, Cohen's photographic work includes the 2013 Summer Eyewear campaign for Karen Walker, H&M, a digital campaign for Coach, and fashion editorials for Vogue Australia, IO Donna, Grey Magazine, and German Rolling Stone.

Cohen recently brought his colorful subject's to the big screen in the critically acclaimed Advanced Style Documentary. In 2015 New York Times fashion director, Vanessa Friedman, credited Cohen with creating a movement which has led to more age diversity and increased visibility for older models in popular cultural, fashion and advertising. Ari and his cadre of fabulous subjects have appeared on the Today Show, The Ricki Lake Show, and a host of other international news and entertainment programs. Before becoming a blogger, he spent years working in fashion production and retail management. Ari lives in New York City and Los Angeles, CA. He has just finished his third coffee table book entitled, Advanced Love, out Dec 24, 2018.