Cossette & Sickkids Win CASSIES Grand Prix For “VS”

Cossette & the SickKids Foundation were the evening’s big winners. The “SickKids VS” campaign was awarded the CASSIES Grand Prix & three Golds. The campaign also picked up The Globe & Mail’s Creative Effectiveness award for work demonstrating exceptional creativity & outstanding business results.
Other campaigns winning Gold at the 2018 CASSIES awards show included: 

  • BBDO & Ontario Ministry of Health & Long-Term Care for “Be a Failure” in the Pivotal Insight category
  • Leo Burnett & Procter & Gamble for “Gain by Gain” in the Canadian Success on the Global Stage category
  • TAXI Canada & Canadian Tire for "Tested" in the Building Brand Equity category

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