A Bold New Future
With ICA’s CAAP program as the catalyst, the Bold New Future event is about inspiring community action – throughout the industry and beyond it. It is about acknowledging our collective ability as an industry to develop bold communicators and compelling communication. It is about recognizing that as the world changes, so too does the way we conduct marketing communications. And at the centre of this shift is the increasing trend to create and communicate with inter‐connected communities.
A Bold New Future is about creating communities of like‐minded individuals who together can leverage the power of thought leadership in marketing communications to create innovative solutions in an era of new challenges. The event is open to anyone working in marketing communications and advertising and in particular CAAP students/alumni.